Poppy Campaign


We thank you for your continued support.
The Royal Canadian Legion
Contact us at: shop@legion.ca or toll free at 1-888-301-2268.
Visit the Poppy Store: www.poppystore.ca

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| A month dedicated to building strong communities |
| The Legion’s presence in communities is important, and worth celebrating. From Legion Week to charting the course of the organization, to Track and Field Championships, the lasting impact of what we can accomplish together is important to keep in top of mind. When we build stronger communities – be it Veterans, volunteers or youth – we all benefit. |
| This is especially true this time of year, with the Remembrance period and Poppy Campaign just around the corner. While we celebrate the difference our Branches make, keep in mind there will be countless more opportunities to make an impact in the months to come. |
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Meet your new Dominion President |
| The Royal Canadian Legion has elected Berkley Lawrence as the new Dominion President during the organization’s 49th Dominion Convention held in Saint John, New Brunswick from August 25-28. “I’m proud of the work our organization has achieved to date, and I look forward to more positive growth as we continue to focus on the needs of our Veterans,” said Lawrence, upon his installation as the new leader. “I’m honored to be elected.” You can read more in this news article. |
| The Convention was a success in modernization following the first-ever on-site electronic voting through the newly introduced Convention App. Close to one thousand delegates engaged with twenty guest speakers on a variety of important issues, heard updates, and voted on resolutions. We are looking forward to the 2026 Convention in Winnipeg for The Royal Canadian Legion’s 100th anniversary! |
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Legion Nationals Youth Track and Field Championships |
| Over 965 young athletes from across Canada competed in 84 events in Calgary, Alberta for the Legion National Youth Track and Field Championships on August 9 – 11, marking the Games’ largest contingent of athletes ever. This was the 46th year for the event organized by The Royal Canadian Legion, the only national track and field competition for the under-16 and under-18 categories. This year’s Games also commemorated the 10th anniversary of the end of Canada’s mission in Afghanistan. |
| Read more ‣ |
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LegionTravel.ca deals |
| With our exciting partnership with GetFeedz Inc, enjoy up to 50% off accommodations at more than one million hotels worldwide! Just sign up at LegionTravel.ca — it’s free and a portion of all proceeds will support The Royal Canadian Legion. |
| Learn more and sign up ‣ |
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Breakfasts and barbeques… and a Sportsnet focus on Legion work
OTTAWA, ON, 2 July 2024 – Royal Canadian Legion Branches across the country once again held special July 1st celebrations this year, inviting their communities in for events like breakfasts and barbeques.

Ontario Branch 344 in Toronto held an inaugural free breakfast serving the works such as eggs, sausages, fruits, and fixings. Community members who stopped by included several area police officers from Toronto’s 14 division who are not only great community supporters of the branch, they’re always ready to lend a hand.
“We just have to pick up the phone,” says Mary Keates, Branch President. “They’re Legion members, I have nothing but good to say and I adore them,” she says.

Through a great partnership, Sportsnet radio 590 The Fan Morning Show with Ben Ennis and Brent Gunning broadcast live from branch 344’s patio overlooking Lake Ontario, peppering the show with promotions not only about the July 1st events, but with facts about the Legion. Legion national spokesperson Nujma Bond had a chance for a sit-down interview to talk about significant provincial and national initiatives, from the Legion National Youth Track and Field Championships, to Ontario Command’s Operation Service Dog – and – how Legion Service Officers across the country are there to help all Veterans.
Ontario Command First Vice President Lynn McClellan stopped by for the morning breakfast and says he was honoured to visit the Queen’s Own Rifles branch.
“Thanks to all for the genuine hospitality and opportunity to visit and I look forward to returning in the near future,” he says. “Also, my thanks to the hundreds of Legion Branches across Canada who provided so many activities for their members and their communities. What a great way to celebrate our history.”

A later day barbeque and entertainment by a local band of great musicians also featured picturesque patio views and great food, a 50-50 draw that brought in over $700.00 with half going to the winner – fittingly – a local Korean War Veteran. Sportsnet also donated a pair of tickets to a Toronto Blue Jays game, a Jays Jersey, and a Jays hat, and those will be given away at a future branch event.
Guest speakers included local MP the Honourable Arif Virani, also Canada’s Minister of Justice and Attorney General, as well as the branch padre, alongside piper and branch member Michael MacDonald clad in a full kilt.
At Toronto’s branch 344, the day to celebrate Canada was also a day to celebrate the Legion and its mission.
“It was an outstanding day,” says Keates. “My heart was singing. We even welcomed four or five new members. I’m just so happy, happy, happy.”
About The Royal Canadian Legion
Founded in 1925, the Legion is Canada’s largest Veteran support and community service organization. We are a non-profit organization with a national reach across Canada as well as branches in the U.S. and Europe. With 250,000 members, many of whom volunteer an extraordinary amount of time to their branches, our strength is in our numbers.
National Public Relations / Media Inquiries: PublicRelations@Legion.ca/ 343-540-7604 – Nujma Bond
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The full story is on our News page and includes the photos. Needless to say the weather forecast of “heavy downours” right when all the ceremonies started turned out to be wrong and we had beaufiful sunshine. All good.